Job Fest is one of the biggest career events of the year at USF. We needed a rebrand that felt friendly, fun, and unique. Students get intimidated by networking and finding jobs, so we wanted to make the event feel as approachable as possible while still keeping a professional look. I drew inspiration from K-pop photocards, which are photos of idols that fans frame with cute, confetti-like stickers. My deliverables were a poster series and stickers that would assist in networking!