paws for a cause
a branding project for a adoption event concept.
the brief: create a charity event that encourages people to adopt pets!
direction: cute, modular, interactive
The goal was to create as much interactivity and fun as possible! Modular dog shapes were created that could be easily animated and reproduced. The rest of the brand identity was built around these.
brand guide





Lo-fi wireframes based on Webflow template.





